Unicorn Games on Android in New Zealand: Q1 2025 Performance

In the first quarter of 2025, unicorn-themed games saw varied performance metrics on the Android platform in New Zealand, according to data from Sensor Tower. Here’s a closer look at the top five unicorn games.

Munzee from Freeze Tag Games experienced fluctuations in revenue, starting at approximately $47 in late December and peaking at $129 in early January. Downloads remained relatively steady, averaging around 10 per week, while active users increased slightly from 41 to 51.

My Little Pony: Harmony Quest by Budge Studios showed a decline in active users from 163 to 130 throughout the quarter. Downloads peaked at 78 in mid-January and revenue saw a modest rise, ending at $41 in March.

The Unicorn Dress up Game for Kids from bekids had a stable user base, with active users hovering around 150. Downloads showed minor fluctuations, reaching 29 in late January, while revenue remained low, peaking at $18.

Unicorn Games for 2+ Year Olds by IDZ Digital Private Limited maintained a consistent download rate, with weekly numbers averaging around 15. Revenue saw some variation, peaking at $21 in late January, while active users decreased slightly from 100 to 84.

Finally, Kpopsies - Hatch Baby Unicorns by TutoTOONS experienced a significant drop in active users early in the quarter, from 426 to 293 by March. However, downloads remained strong, peaking at 101 in late December.

These insights reflect the dynamic nature of the gaming market, with detailed data available through Sensor Tower for deeper analysis.